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Home » Engineering » Agricultural Engineering » Aptitude Test - 11
1. Essential elements required for plant growth are:
A. 10
B. 12
C. 14
D. 10
2. Texture of soil is
A. Arrangement of soil particles
B. Relative proportion of soil particles
C. Both (a) and (b)
D. Arrangement of soil particles
3.Inqlab-91 is a cultivar of
A. Brassica
B. Wheat
C. Rice
D. Brassica
4.Cotton is:
A. Cereals
B. Legumes
C. Fiber
D. Cereals
5. NMR stands for
A. Non Molecular Resistance
B. Nuclear Magnetic Resonance
C. Nuclear Membrane resistance
D. Non Molecular Resistance
6.Using successful brand names to launch a new or modified product in new category is called
A. Multi branding
B. Line extension
C. Co-branding
D. Multi branding
7.We can use ___________________________for the equity of the brand name to address segment needs even better.
A. Sub-branding
B. Labeling
C. Packaging
D. Sub-branding
8.__________________ defines what the brand thinks about the consumer by the consumer.
A. Brand attitude
B. Personality
C. Brand loyalty
D. Brand attitude
9.Increasing number of retailers and wholesalers are creating their own private brand called
A. Co-brand
B. Brand extension
C. Mega brand
D. Co-brand
10._____________ helps in identifying the product or brand and describe several things about the product.
A. Labeling
B. Packaging
C. Store branding
D. Labeling
11.Companies use combinations of new technologies like phone, fax, email, internet etc. to provide_________________
A. Customer service
B. Product service
C. Support service
D. Customer service
12. When a company elaborates its product line beyond its current range is called
A. Customer line stretching
B. Product line stretching
C. Sales line stretching
D. Customer line stretching
13.Service marketer used to train employees in the art of interacting with customers to satisfy their needs is known as
A. Direct marketing
B. Indirect marketing
C. Interactive marketing
D. Direct marketing
14.Two established brand names of different companies using the name on the same product is called
A. Co-branding
B. Brand extension
C. Mega branding
D. Co-branding
15.Name, sign, symbol, designs etc. used to identify the goods or services of one seller and to differentiate it from the competition is known as
A. Branding
B. Co-branding
C. Mega branding
D. Branding
16._____________ concept involves the use of a successful brand name to launch new or modified products in a new category or range
A. Brand bonding
B. Brand elements
C. Brand extension
D. Brand bonding
17.__________________ involved weeding out weaker brands and focusing marketing expenditure only on brands that can achieve number-one market share positions in their categories.
A. Store brand
B. Mega brand
C. Co-brand
D. Store brand
18.Advertising campaigns can help to create name recognition, brand knowledge, and may be even some brand preference. However brands are not maintained by advertising but by
A. Brand bonding
B. Brand extension
C. Brand experience
D. Brand bonding
19.Services that cannot be seen, tasted, felt, heard, or smelled before they are bought are called
A. Support service
B. Brand strategies
C. Brand testing
D. Support service
20.A Shoe marketer is planning to launch an existing brand name into a new product category. Which brand development strategy is being implemented?
A. Brand bonding
B. Brand extension
C. Brand experience
D. Brand bonding
21.___________________ is associated with the endowing products and services with the power of brand.
A. Branding
B. Co-branding
C. Mega branding
D. Branding
22.Trademarked devices that serve to identify and differentiate the brand is called
A. Brand bonding
B. Brand elements
C. Brand extension
D. Brand bonding
23.Marketing style that is about matching and mixing marketing activities to maximize their individual and collective effects is called
A. Interactive marketing
B. Line stretching
C. Service intangibility
D. Interactive marketing
24.Consumer’s ability to identify the brand under different reflected condition, recalling the performance and comparing other brands is known as
A. Brand elements
B. Brand bonding
C. Brand awareness
D. Brand elements
25.______________________ helps in preventing others copying in marketing
A. Brand
B. Label
C. Trademark
D. Brand
26. If any customer is feeling that the company is delivering the product as its brand promises is called
A. Brand elements
B. Brand bonding
C. Brand awareness
D. Brand elements
27.If a consumer is no longer associated with the brand with a specific product or highly similar products and thinking less about the brand. What we call this case?
A. Brand bonding
B. Brand elements
C. Brand extension
D. Brand bonding
28..A set of all brands and brand lines which a particular firm offers for sale to buyers in a particular category is called
A. Brand elements
B. Brand bonding
C. Brand awareness
D. Brand elements
29.A Substance Needed By The Body For Growth, Energy, Repair And Maintenance Is Called A _______________
A. Nutrient
B. Carbohydrate
C. Calorie
D. Nutrient
30.Amylases in saliva begin the breakdown of carbohydrates into _________
A. Fatty Acids
B. Polypeptides
C. Amino Acids
D. Fatty Acids
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